CallRail

Atlanta, Georgia, USA · ≈270 employees · callrail.com

CallRail is an Atlanta-based marketing intelligence platform founded in 2011 by Andy Powell and Kevin Mann. The company specializes in lead intelligence, helping businesses attribute phone calls and offline conversations to specific marketing campaigns. With a focus on enhancing marketing ROI, CallRail has developed an AI-powered lead engagement suite that includes call tracking, form tracking, and conversation intelligence. The platform offers features such as dynamic number insertion, source attribution, call recording, and real-time reporting. It also integrates with over 700 marketing tools, allowing businesses to unify their lead data. CallRail serves a diverse clientele of over 225,000 businesses, including small-to-medium enterprises, franchise brands, and marketing agencies, particularly in industries like home services, legal, healthcare, and real estate. The company aims to provide complete visibility into the digital marketing journey, enabling clients to make data-driven decisions and optimize their marketing efforts.

Information Technology & Services

Also: call tracking · marketing attribution · call analytics · small & medium businesses · analytics · tracking · telephony · information technology · telecommunications · software development · lead generation · crm integrations

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CallRail

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