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Cloaked is a consumer-first privacy company founded in 2020 by brothers Arjun and Abhijay Bhatnagar. Based in Lowell, Massachusetts, with an office in New York, Cloaked offers an all-in-one identity protection platform. The company empowers users to create unlimited disposable identities, helping them safeguard their personal data online and in person. Cloaked provides a comprehensive suite of privacy tools through a single app and browser extension. Key features include generating email aliases and disposable phone numbers, automatic data removal from over 400 data broker websites, dark web monitoring, AI-powered call screening, and identity theft insurance. The platform operates on a subscription-based model with tiered plans for individuals, couples, and families, and has over 350,000 users globally. Cloaked is also expanding into the enterprise market to offer privacy and security services for businesses.