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Hoopers is an AI audience intelligence company that profiles your social media audience at the individual level. Millions of real people, each one understood. The platform uses emotion AI to classify every comment into 25 specific emotions across 7 categories, going three levels beyond basic positive/neutral/negative sentiment analysis. It also builds demographic and psychographic profiles for every individual in a community, detects brands and items via computer vision, and offers 266+ segmentation filters with AND/OR logic. Hoopers monitors audiences continuously across Instagram, X and YouTube. No APIs. No surveys. No bots. Hoopers is funded by Buenavista Equity Partners (formerly GED Ventures), Portugal Ventures, Sport Horizon Holding and several business angels, including Neemias Queta (NBA Champion, Boston Celtics) and Ticha Penicheiro (WNBA Hall of Famer).