Knotch

New York, New York, USA · ≈72 employees · knotch.com

Knotch is a New York-based Content Intelligence Platform founded in 2012. The company helps marketing leaders measure, plan, and optimize digital content to achieve specific business outcomes such as brand lift and engagement. Knotch operates two main services: its original Content Intelligence Platform and a new AI-driven service called AgentC, which was launched in 2025. AgentC functions as a marketing agency staffed entirely by AI bots, operating on a performance-based payment model. The core platform, Knotch One, provides real-time insights into content performance by aggregating various data types, including behavioral and audience feedback. It features tools for content tagging, performance prediction, and automated site indexing. Knotch serves B2B clients, particularly targeting CMOs and marketing leaders at enterprise organizations. Notable clients include JP Morgan, Ford, Salesforce, Dropbox, and Bank of America.

Information Technology & Services

Also: analytics · audience intelligence · branded content · content impact · audience participation · content marketing · marketing analytics · content intelligence · demgeneration · growth · content · content strategy

Funding0

Every round, secondary, debt facility or acquisition involving Knotch that Lounge tracks, newest first.

No rounds recorded yet.

Paid members see the full deals desk — every AI round and exit, filterable by type, sector and country, with investors and reported ARR, plus CSV exports. Developer membership is $9/mo.

See plans →Log in

Knotch

Funding0

Key numbers

Also on Lounge