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Made With Intent is an intent-based experience optimization platform designed for ecommerce. Founded in Manchester, the company focuses on understanding customer intent in real time to enhance revenue growth. It raised £1.5 million in funding in May 2024 to advance its segmentation platform, which aims to provide a more tailored ecommerce experience compared to traditional personalization tools. The platform utilizes a proprietary Large Event Model (LEM), a neural network trained on over 50 billion ecommerce events. It processes more than 800 behavioral signals per visitor in real time to predict intent and dynamically allocate experiences, such as messages or discounts, based on visitor behavior. Made With Intent's services include continuous intent reading, dynamic allocation of experiences, and contextual personalization, all aimed at helping ecommerce teams optimize their digital interactions. The company primarily serves retailers and ecommerce businesses that seek to enhance their digital experience by responding quickly to customer intent.