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Proton.ai is an AI-powered Distribution Growth Platform and CRM designed specifically for distributors. Founded in late 2018 and based in Cambridge, Massachusetts, the company focuses on optimizing sales operations for B2B distributors. Its mission is to create a unified platform that connects data and workflows, helping distributors regain market share from digital-native competitors. The platform offers a range of tools, including Proton CRM, eCommerce AI, and an AI Insights Engine. These tools help sales teams quickly access customer and product data, suggest new products to customers, and automate sales workflows. By analyzing data from multiple sales channels, Proton.ai provides actionable insights that enhance sales strategies. Distributors using Proton.ai often see significant improvements in sales performance, including increases in total revenue and average order value.