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Scalenut is an AI-powered Generative Engine Optimization (GEO) and SEO platform that launched in 2020. It automates the content research, creation, and optimization workflow, helping businesses enhance their organic traffic and search rankings. The platform is designed to improve visibility in both traditional search engines and AI-driven discovery channels. Headquartered in Gurugram, India, with a presence in Altadena, California, Scalenut serves a global audience of over 100,000 marketers. Its comprehensive SaaS platform includes tools like an AI Copywriter for generating SEO-optimized content, an SEO Assistant for keyword research, and a Traffic Analyzer for monitoring organic growth. Scalenut also offers a managed marketplace that connects businesses with freelancers for various content-related services. The platform caters to B2B brands, marketing teams, and agencies across multiple industries, including retail, technology, healthcare, travel, and finance.