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Sequence is a financial automation and technology company focused on helping individuals and businesses manage their finances effectively. It operates as a non-bank technology firm, partnering with FDIC-member banks to provide secure financial services. Sequence offers a user-friendly platform that allows users to connect various financial accounts, automate money flows, and create custom rules for managing their finances. The core service is the Financial Automation Platform, which includes features like real-time account tracking, a dynamic Money Map for visualizing finances, and an automated rule engine for setting triggers and conditions for money movements. Users can manage multiple financial profiles through a Pod system and benefit from the Join-and-Earn Program, which rewards users for joining and automating their finances. Sequence targets individuals, business owners, financial professionals, and developers, providing tools for efficient cash flow management and financial insights.