Simpli.fi

Fort Worth, Texas, USA · ≈620 employees · simpli.fi

Simpli.fi is a leading real-world media and advertising success platform based in Fort Worth, Texas. Founded in 2010, the company specializes in connecting digital intent with physical movement, enabling brands and agencies to effectively target local audiences and measure the impact of their advertising efforts. With a focus on programmatic advertising, Simpli.fi helps drive store visits and sales through its comprehensive suite of solutions. The platform offers a range of capabilities, including a demand-side platform for executing targeted campaigns, advanced data management for precise audience targeting, and workflow automation tools like Simpli.fi Autopilot AI. It supports various advertising channels, including Connected TV, mobile, and social media, and caters to a diverse clientele, including multi-location brands, independent agencies, and political organizations. Simpli.fi is recognized for its innovative approach, having been named "Best Overall AdTech Company" in the 2025 MarTech Breakthrough Awards.