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Sprig is an enterprise research platform based in San Francisco, California, founded in 2018 by Gagan Biyani, Matt Kent, and Neeraj Berry. The company specializes in user experience (UX) and product insights, offering a cloud-based, AI-powered platform that helps teams capture and analyze user feedback in real-time. Sprig's services include in-product and long-form surveys, AI-driven analysis, concept testing, and user session recordings, all designed to streamline the product development process. The platform operates on a subscription model and is tailored for B2B SaaS companies. It enables product teams to gather insights quickly and efficiently, allowing them to make informed decisions that enhance user experiences. Sprig is trusted by notable companies such as Figma, Notion, Coinbase, and DoorDash, which utilize its tools to prioritize customer-centric product development. With significant funding and a strong valuation, Sprig is positioned as a key player in the research landscape, helping businesses innovate and improve their products.