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tvbeat
tvbeat is a London-based advertising technology company that offers a B2B SaaS platform designed to unify linear TV, connected TV (CTV), and streaming video advertising. Founded in 2012, tvbeat aims to transform the TV advertising landscape into an audience-first marketplace. The company provides tools for forecasting, planning, selling, and measuring TV advertising, helping media owners manage fragmented audiences and inventory effectively. The platform features AI-driven audience analytics, real-time TV ratings, and a comprehensive inventory management system. It supports campaign management, scheduling optimization, and independent data verification to enhance transparency in ad buying. tvbeat serves major TV media owners, cable operators, and advertising partners, facilitating efficient ad operations across various platforms. With additional offices in Palo Alto and Zagreb, tvbeat operates globally, including in the US, UK, and several European countries.
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$11M