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UNARIC is a London-based software company founded in 2022, specializing in Salesforce applications. The company focuses on acquiring and consolidating Salesforce-focused Independent Software Vendors (ISVs) to create a comprehensive suite of advanced applications. UNARIC aims to help Salesforce customers maximize their investment in the platform by providing integrated solutions that enhance operational efficiency and customer engagement. The founding team consists of Salesforce veterans, including CEO James Gasteen. UNARIC employs approximately 11 to 50 people and operates a roll-up strategy to build its portfolio. The company has made notable acquisitions, including Improved Apps, Asperato, and DESelect, to expand its offerings. UNARIC serves businesses of all sizes globally, targeting those looking to optimize their Salesforce experience and improve workflows. Its product suite is designed to streamline processes, enhance revenue, and support compliance across various industries.