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Upfluence is an AI-powered Software-as-a-Service (SaaS) platform focused on influencer and affiliate marketing for e-commerce and direct-to-consumer (D2C) brands. Founded in 2013 in Lyon, France, the company has grown to serve over 1,300 clients, including well-known brands like Nestlé and L'Oréal. Headquartered in New York, Upfluence also has offices in Lyon, Los Angeles, and Mexico City, employing over 115 people. The platform offers a comprehensive suite of tools that automates the entire lifecycle of influencer and affiliate programs. Key features include influencer discovery, campaign management, relationship management, and advanced analytics. Upfluence integrates seamlessly with major e-commerce platforms like Shopify and Amazon, providing brands with the ability to track sales and manage influencer relationships effectively. Its proprietary technology leverages AI to recommend influencers and analyze campaign performance, helping brands maximize their return on investment.