Knit

New York, New York, USA · ≈75 employees · goknit.com

Knit is an AI-native research agency and consumer insights platform based in Austin, Texas. Founded in 2015 and re-launched in 2021, Knit streamlines the market research process for enterprise brands by combining quantitative data, video feedback, and artificial intelligence. This approach allows insights professionals to conduct agency-quality research in days rather than weeks. Knit's platform automates the entire consumer research process, from survey design to data analysis and reporting. Key features include integrated surveys that combine quantitative and qualitative data, AI-generated surveys and analysis, and a specialized Gen Z Insights Platform that collects video feedback from consumers. The company delivers report-ready insights quickly, enabling brands to make informed, data-backed decisions. Knit serves a diverse range of enterprise clients, including major names in retail, sports, media, and technology.