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Laurence

New York City, US · laurence.com

Advertising today is like trading in the 1980s pits: archaic, manual, and iterative guesswork. Humans update bids and keywords with noisy, delayed data using simple if-else rules that both break at scale and ignore stochasticity. Laurence advertises like modern hedge funds trade markets, driving a 15-40% improvement in net profit for Amazon brands within a month of onboarding.

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