On Lounge since Oct 2026

Paul de Fombelle

@paulodefMember #1,278FounderL1
CEO, Positive
European B2B SaaS company (400+ people) building a sovereign, AI-driven martech suite.
Marseille, France PositiveLinkedIn
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Achievements · 1 of 20

Plugged In ×2Connected sources: GitHub, Hugging Face, LinkedIn, X, website.How: Connected 2 sources (GitHub, LinkedIn, X or a website) in SettingsEarned Oct 20, 2026
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About

Paul de Fombelle is chief executive of Positive, a European software company that builds AI-driven marketing tools for businesses. He first joined the group in 2010 and served as its chief operating officer before taking over as CEO in late 2022. Today he works on growing a sovereign suite of AI-driven marketing software through acquisitions, including Iconosquare.

Raises & exits

Member Raises
Capital raised
Positive · Marketing software
$120M+
Growth · Nov 2022 · $110M round
Led by EMZ Partners · with IDI, Ardian, Banking institutions
Positive, formerly Sarbacane, has raised more than $120M, most recently a roughly $110M growth round led by EMZ Partners in 2022 that included bank financing.

Experience

Positive Surfer logo
Oct 2025 – PresentCurrent
User.com by Positive logo
Nov 2023 – PresentCurrent
User.com logo
CEO · User.com
Nov 2023 – PresentCurrent
Positive Signitic logo
Oct 2023 – PresentCurrent
Positive Group logo
Directeur général · Positive Group
Nov 2022 – PresentCurrent
Sarbacane logo
Directeur Général (Lille, France) · Sarbacane
May 2018 – PresentCurrent
Sarbacane logo
Directeur Général · Sarbacane
May 2018 – PresentCurrent
Positive logo
CEO · Positive
Oct 2010 – PresentCurrent
Imported from LinkedIn.